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Year 2021, Volume: 4 Issue: 2, 186 - 200, 08.09.2021

Abstract

References

  • Ayhün, E. S. (2013). Kuşaklar arasındaki farklılıklar ve örgütsel yansımaları. Ekonomi ve Yönetim Araştırmaları Dergisi, 2(1), 99-118.
  • Babin, B. & Harris, E. (2016). CB 7. Stamford, CT: Nelson Education
  • Bansal, H. & Eiselt, H. A. (2004). Exploratory research of tourist motivations and planning. Tourism Management, 25(3), 387-396.
  • Baran, G. G., Özoğul, G. & Noyan, E. (2020). Yeni Tüketiciler Arasındaki Kuşak Z’nin Tatil Tercihleri: Üniversite Öğrencileri Örneği. Türk Turizm Araştırmaları Dergisi, 4(2), 927-945.
  • Başgöze, P. & Bayar, N. A. (2015). Eko otellerden hizmet satın alımında kuşaklar arası farklılaşmalar üzerine bir çalışma. Sosyoekonomi, 23(24), 118-130.
  • Benckendorff, P., Moscardo, G. & Pendergast, D. (2010). Tourism and Generation Y. Cambridge: CABI International.
  • Bezgin, L. (2016). X, Y, Z Kuşağı Tüketicilerinin Yeniden Satın Alma Kararı Üzerinde Algılanan Marka Denkliği Öğelerinin Etki Düzeyi Farklılıklarının Nörogörüntüleme Tekniklerinden Elektroensefalografi (Eeg) ve Göz İzleme Yöntemleriyle Belirlenmesine Dair Deneysel Bir Çalışma. (Yayımlanmamış Yüksek Lisans Tezi). T.C. Hitit Üniversitesi, Çorum.
  • Brosdahl, J.C. & Carpenter, J. M., (2011). Shopping orientations of US males: A generational cohort comparison. Journal of Retailing and Consumer Services, 18(6), 548-554.
  • Buffa, F. (2015). Young Tourists and Sustainability. Profiles, Attitudes, and Implications for Destination Strategies. Sustainability, 7, 14042-14062.
  • Chen, C. & Li, W. (2020) A study on the hot spring leisure experience and happiness of Generation X and Generation Y in Taiwan. Asia Pacific Journal of Tourism Research, 25(1), 39-51.
  • Chiang, L., Manthiou, A., Tang, J. S., Shin, J. & Morrison, A. (2014). A Comparative Study of Generational Preferences for Trip-Planning Resources: A Case Study of International Tourists to Shanghai. Journal of Quality Assurance in Hospitality & Tourism, 15(1), 78-99.
  • DePaula, M. (2003). Jumping the Gap: Marketing to Multiple Generations. USBanker, 113(9) p. 38.
  • Dwyer, R. J. (2009). Prepare for the impact of the multi-generational workforce!. Transforming Government: People. Process and Policy, 3(2), 101-110.
  • Eyoun, K., Chen, H., Ayoun, B. & Khliefat, A. (2020). The relationship between purpose of performance appraisal and psychological contract: Generational differences as a moderator. International Journal of Hospitality Management, 86, Article Number: 102449.
  • Fields, B., Wilder, S., Bunch, J. & Newbold, R. (2008). Millennial leaders: Success stories from today’s most brilliant generation Y leaders. La Vergne-ABD: Ingram Publishing Services.
  • Florya, Y. (2014). Three Generations Travel Saimaa Holiday Oravi. (Unpublished Bachelor’s Thesis), MAMK University of Applied Sciences.
  • Foot, D. K. & Stoffman, D. (1998). Boom bust & echo 2000: Profiting from the demographic shift in the new millennium. Toronto: Mac-Farlane, Walter & Ross.
  • Göksel, A. & Güneş, G. (2017). Kuşaklar arası farklılaşma: X ve Y ku-aklarının örgütsel sessizlik davranışı bağlamında analizi. Gazi Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 19(3), 807-828.
  • Grimm, B., Lohmann, K., Heinsohn, K., Richter, C. & Metzler, D. (2009). The Impact of Demographic Change on Tourism and Conclusions for Tourism Policy at a Glance. Germany: Federal Ministry of Economics and Technology.
  • Günal, V. (2005). Mardin İline Gelen Yerli Turistlerin Profil ve Turistik Davranışlarını Belirlemeye Yönelik Bir Araştırma. Coğrafi Bilimler Dergisi, 3(2), 55-67.
  • Hatfield, S. (2002). Understanding the four generations to enhance workplace management. AFP Exchange, 22(4), 72-74.
  • Hopkins, S., Dettori, R. J. & Chapman, R. J. (2018). Parametric and Nonparametric Tests in Spine Research: Why Do They Matter?, Global Spine Journal, 8(6), 652-654.
  • Huang, Y. C. & Petrick, J. F. (2010). Generation Y’s travel behaviours: A comparison with babyboomers and generation X. In Benckendorff, P., Moscardo G. & Pendergast, D. (Eds.). Tourism and generation Y. Wallingford-UK: CAB International.
  • Hyde, K. (2008). Information processing and touring planning theory. Annals of Tourism Research, 35(3), 712-732.
  • İzmirlioğlu, K. (2008). Konumlandırmada kuşak analizi yardımıyla tüketici algılarının tespiti: Türk otomotiv sektöründe bir uygulama. (Yayımlanmamış Yüksek Lisans Tezi). Muğla Sıtkı Koçman Üniversitesi, Muğla.
  • Kırık, M. A. & Köyüstü, S. (2018). Z Kuşağı Konusunda Yapılmış Tezlerin İçerik Analizi Yöntemiyle İncelenmesi. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi, 6(2), 1497-1518.
  • Kovary, G. & Buahene, A. (2012). Recruiting the four generations. Canadian HR Reporter, R6. Erişim linki: https://findingclarity.ca/blog/recruiting-the-four-generations/
  • Lub, X., Nije Bijvank, M., Matthijs Bal, P., Blomme, R. & Schalk, R. (2012). Different or alike? Exploring the psychological contract and commitment of different generations of hospitality workers. International Journal of Hospitality Management, 24(4), 553-573.
  • McCrindle, M. & Wolfinger, E. (2009). The ABC of XYZ: Understanding the Global Generations. Sydney, Australia: A UNSW Press Ltd.
  • Mengi, Z. (2009). BB, X, Y ve Z Kuşakları Birbirinden Çoook Farklı. Hürriyet İK, 11 Ekim 2009, s. 14.
  • O’Donohoe, S. & Tynan, C. (1998). Beyond sophistication: Dimensions of advertising literacy. International Journal of Advertising, 17, 467-482.
  • Öter, Z. (2010). Tourism and generation Y. Wallingford-UK: CABI.
  • Öztürk, Ö. (2014). X, Y, Z kuşakları. Erişim adresi https://www.egitimpedia.com/x-y-z-kusaklari/
  • Pekyaman, A., Çiftçi, N. & Sandıkcı, M. (2018). Akademisyenlerin Tatil Tercihlerini Etkileyen Faktörler: Afyon Kocatepe Üniversitesi Örneği. ÇKÜ Sosyal Bilimler Enstitüsü Dergisi, 9(2), 1-18.
  • Pendergast, D. (2010). Getting to know the Y generation. In Benckendorff, P., Moscardo G. & Pendergast, D. (Eds.). Tourism and generation Y. (pp. 1-15). Wallingford-UK: CAB International.
  • Posnick-Goodwin, S. (2010). Meet generation Z. California Educator, 14, 8-18.
  • Reeves, T. C. & Oh, E. J. (2007). Generation Differences and Educational Technology Research. In J. M. Spector, M. D. Merrill, J. J. G. van Merrienboer, & M. Driscoll (Eds.), Handbook of Research on Educational Communications and Technology (pp. 295-303). Mahwah: Lawrence Erlbaum Associates.
  • Roberts, J. A., & Manolis, C. (2000). Baby boomers and busters: An exploratory investigation of attitudes toward marketing, advertising and consumerism. Journal of Consumer Marketing, 17, 481-497.
  • Sarı, E. & Harta, G. (2018). Kuşakların Tüketim ve Satın Alma Davranışları Üzerine Bir Araştırma. Uluslararası Sosyal Araştırmalar Dergisi, 11(61), 967-980.
  • Seçkin, F. (2000). Türkiye’nin kuşak profili. Capital Dergisi, 12, 100-106.
  • Setiawan, B., Trisdyani, P. L. N., Adnyana, P. P., Adnyana, N. I., Wiweka, K. and Wulandani, R. H. (2018). The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta. Advances in Research, 17(2), 1-13.
  • Sisk, M. (2010). Web Banking: Dexia Gives Kids Their Own Bank; Brussels-Based Axion Features a ‘Youth Index’ and Streams Concerts in Banner Ads to Appeal to Teens and 20 Somethings without Turning Off Older Consumers, Bank Technology News, 23(4), 21.
  • Smith, K. T. (2011). Digital marketing strategies that Millennials find appealing, motivating, or just annoying. Journal of Strategic Marketing, 19, 489-499.
  • Smola, K. W. & Sutton, C. D. (2002). Generational differences: Revisiting generational work values for the new millennium. Journal of Organizational Behavior, 23, 363-382.
  • Solomon, M. R. (2014). Consumer behavior: Buying, having, and being. Englewood Cliffs, NJ: Prentice Hall.
  • Strauss, W. & Howe, N. (1991). Generations: The History of America's Future, 1584 to 2069. New York: William Morrow & Company.
  • Taş, H. Y., Demirdöğmez, M. & Küçükoğlu, M. (2017). Geleceğimiz olan Z kuşağının çalışma hayatına muhtemel etkileri. OPUS-Uluslararası Toplum Araştırmaları Dergisi, 7(13), 1031-1048.
  • Terzi, E. & Boylu, Y. (2019). Türkiye ve Dünya’da tersine mentorluk: Kuşaklar bazında farklılaşan iş değerleri ve gençlerin işten ayrılma niyeti açısından bir inceleme. İşletme Araştırmaları Dergisi, 11(4), 3283-3322.
  • Terzi, O. & Kızgın, Y. (2017). Mobil Pazarlama Uygulamalarının Y Kuşağı Açısından Değerlendirilmesi: Muğla İli Örneği. Sosyal ve Beşeri Bilimler Araştırmaları Dergisi, 19(40), 199-219.
  • Toröcsik, M., Szücs, K. & Kehl, D. (2014). How Generations Think: Research on Generation Z. Acta Universitatis Sapientiae, Communication, 1, 23-45.
  • Tulgan, B. & Martin, C. A. (2001). Managing generation Y: Global citizensborn in the late seventies and early eighties. Canada: Human Resource Development.
  • Williams, G. (2005). Using Multi-Generational Marketing to Target Donors. Nonprofit World, 23(5), 8-13.
  • Williams, K. C. & Page, R. A. (2011). Marketing to The Generations. Journal of Behavioral Studies in Business, 3(1), 37-53.
  • Wong, E. (2010). AARP’s Marketing Chief Pardo: ’50 Is the New 50’. Brandweek, 51(10), 31-31.
  • Woodside, A. G. & MacDonald, R. (1994). General system framework of customer choice processes of tourism services. In R. Gasser, & K. Weiermair (Eds.), Spoilt for choice. Austria: Kultur Verlag.
  • Yazıcıoğlu, Y. & Erdoğan, S. (2004). SPSS Uygulamalı Bilimsel Araştırma Yöntemleri. Ankara: Detay
  • Yeoman, I., Schanzel, H. & Smith, K. (2013). A Sclerosis of Demography. Journal of Vacation Marketing, 19(2), 91-103.
  • Yüksekbilgili, Z. (2013). Tüketici Karar Verme Tarzlarının Kuşaklara Göre Değerlendirilmesi. Elektronik Sosyal Bilimler Dergisi, 15(59), 1392-1402.
  • Zemke, R., Raines, C. & Filipczak, B. (2000). Generations at work: Managing the clash of veterans, boomers, xers, and nextersin your workplace. Toronto: AMACOM.

DETERMINING HOLIDAY PREFERENCES OF CONSUMERS WITHIN GENERATIONS

Year 2021, Volume: 4 Issue: 2, 186 - 200, 08.09.2021

Abstract

Researches on generations especially help businesses to make the right decisions in their marketing strategies. In this context, the aim of the study is to determine consumer holiday preferences within the scope of generations. The research is a descriptive type study. The main sample of the study consists of baby boomers, X, Y and Z generation members residing in Antalya. In this context, questionnaires were applied to the baby boom, X, Y and Z generations. Another criterion taken as a sample is that the participants must have holiday experience. In addition, people under the age of 18 in the Z generation were excluded from the sample. The research was carried out with a total of 655 questionnaires. It has been determined that all generations learn most about the holiday from social media advertisements. As the most preferred accommodation choice during the holiday, all generations of participants mostly prefer to stay in hotels. All generations prefer the first highway, and the second airline, as the most preferred mode of transportation when going on vacation and returning. In addition to the contribution of the study to the literature, it is aimed to benefit tourism businesses and marketing experts.

References

  • Ayhün, E. S. (2013). Kuşaklar arasındaki farklılıklar ve örgütsel yansımaları. Ekonomi ve Yönetim Araştırmaları Dergisi, 2(1), 99-118.
  • Babin, B. & Harris, E. (2016). CB 7. Stamford, CT: Nelson Education
  • Bansal, H. & Eiselt, H. A. (2004). Exploratory research of tourist motivations and planning. Tourism Management, 25(3), 387-396.
  • Baran, G. G., Özoğul, G. & Noyan, E. (2020). Yeni Tüketiciler Arasındaki Kuşak Z’nin Tatil Tercihleri: Üniversite Öğrencileri Örneği. Türk Turizm Araştırmaları Dergisi, 4(2), 927-945.
  • Başgöze, P. & Bayar, N. A. (2015). Eko otellerden hizmet satın alımında kuşaklar arası farklılaşmalar üzerine bir çalışma. Sosyoekonomi, 23(24), 118-130.
  • Benckendorff, P., Moscardo, G. & Pendergast, D. (2010). Tourism and Generation Y. Cambridge: CABI International.
  • Bezgin, L. (2016). X, Y, Z Kuşağı Tüketicilerinin Yeniden Satın Alma Kararı Üzerinde Algılanan Marka Denkliği Öğelerinin Etki Düzeyi Farklılıklarının Nörogörüntüleme Tekniklerinden Elektroensefalografi (Eeg) ve Göz İzleme Yöntemleriyle Belirlenmesine Dair Deneysel Bir Çalışma. (Yayımlanmamış Yüksek Lisans Tezi). T.C. Hitit Üniversitesi, Çorum.
  • Brosdahl, J.C. & Carpenter, J. M., (2011). Shopping orientations of US males: A generational cohort comparison. Journal of Retailing and Consumer Services, 18(6), 548-554.
  • Buffa, F. (2015). Young Tourists and Sustainability. Profiles, Attitudes, and Implications for Destination Strategies. Sustainability, 7, 14042-14062.
  • Chen, C. & Li, W. (2020) A study on the hot spring leisure experience and happiness of Generation X and Generation Y in Taiwan. Asia Pacific Journal of Tourism Research, 25(1), 39-51.
  • Chiang, L., Manthiou, A., Tang, J. S., Shin, J. & Morrison, A. (2014). A Comparative Study of Generational Preferences for Trip-Planning Resources: A Case Study of International Tourists to Shanghai. Journal of Quality Assurance in Hospitality & Tourism, 15(1), 78-99.
  • DePaula, M. (2003). Jumping the Gap: Marketing to Multiple Generations. USBanker, 113(9) p. 38.
  • Dwyer, R. J. (2009). Prepare for the impact of the multi-generational workforce!. Transforming Government: People. Process and Policy, 3(2), 101-110.
  • Eyoun, K., Chen, H., Ayoun, B. & Khliefat, A. (2020). The relationship between purpose of performance appraisal and psychological contract: Generational differences as a moderator. International Journal of Hospitality Management, 86, Article Number: 102449.
  • Fields, B., Wilder, S., Bunch, J. & Newbold, R. (2008). Millennial leaders: Success stories from today’s most brilliant generation Y leaders. La Vergne-ABD: Ingram Publishing Services.
  • Florya, Y. (2014). Three Generations Travel Saimaa Holiday Oravi. (Unpublished Bachelor’s Thesis), MAMK University of Applied Sciences.
  • Foot, D. K. & Stoffman, D. (1998). Boom bust & echo 2000: Profiting from the demographic shift in the new millennium. Toronto: Mac-Farlane, Walter & Ross.
  • Göksel, A. & Güneş, G. (2017). Kuşaklar arası farklılaşma: X ve Y ku-aklarının örgütsel sessizlik davranışı bağlamında analizi. Gazi Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 19(3), 807-828.
  • Grimm, B., Lohmann, K., Heinsohn, K., Richter, C. & Metzler, D. (2009). The Impact of Demographic Change on Tourism and Conclusions for Tourism Policy at a Glance. Germany: Federal Ministry of Economics and Technology.
  • Günal, V. (2005). Mardin İline Gelen Yerli Turistlerin Profil ve Turistik Davranışlarını Belirlemeye Yönelik Bir Araştırma. Coğrafi Bilimler Dergisi, 3(2), 55-67.
  • Hatfield, S. (2002). Understanding the four generations to enhance workplace management. AFP Exchange, 22(4), 72-74.
  • Hopkins, S., Dettori, R. J. & Chapman, R. J. (2018). Parametric and Nonparametric Tests in Spine Research: Why Do They Matter?, Global Spine Journal, 8(6), 652-654.
  • Huang, Y. C. & Petrick, J. F. (2010). Generation Y’s travel behaviours: A comparison with babyboomers and generation X. In Benckendorff, P., Moscardo G. & Pendergast, D. (Eds.). Tourism and generation Y. Wallingford-UK: CAB International.
  • Hyde, K. (2008). Information processing and touring planning theory. Annals of Tourism Research, 35(3), 712-732.
  • İzmirlioğlu, K. (2008). Konumlandırmada kuşak analizi yardımıyla tüketici algılarının tespiti: Türk otomotiv sektöründe bir uygulama. (Yayımlanmamış Yüksek Lisans Tezi). Muğla Sıtkı Koçman Üniversitesi, Muğla.
  • Kırık, M. A. & Köyüstü, S. (2018). Z Kuşağı Konusunda Yapılmış Tezlerin İçerik Analizi Yöntemiyle İncelenmesi. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi, 6(2), 1497-1518.
  • Kovary, G. & Buahene, A. (2012). Recruiting the four generations. Canadian HR Reporter, R6. Erişim linki: https://findingclarity.ca/blog/recruiting-the-four-generations/
  • Lub, X., Nije Bijvank, M., Matthijs Bal, P., Blomme, R. & Schalk, R. (2012). Different or alike? Exploring the psychological contract and commitment of different generations of hospitality workers. International Journal of Hospitality Management, 24(4), 553-573.
  • McCrindle, M. & Wolfinger, E. (2009). The ABC of XYZ: Understanding the Global Generations. Sydney, Australia: A UNSW Press Ltd.
  • Mengi, Z. (2009). BB, X, Y ve Z Kuşakları Birbirinden Çoook Farklı. Hürriyet İK, 11 Ekim 2009, s. 14.
  • O’Donohoe, S. & Tynan, C. (1998). Beyond sophistication: Dimensions of advertising literacy. International Journal of Advertising, 17, 467-482.
  • Öter, Z. (2010). Tourism and generation Y. Wallingford-UK: CABI.
  • Öztürk, Ö. (2014). X, Y, Z kuşakları. Erişim adresi https://www.egitimpedia.com/x-y-z-kusaklari/
  • Pekyaman, A., Çiftçi, N. & Sandıkcı, M. (2018). Akademisyenlerin Tatil Tercihlerini Etkileyen Faktörler: Afyon Kocatepe Üniversitesi Örneği. ÇKÜ Sosyal Bilimler Enstitüsü Dergisi, 9(2), 1-18.
  • Pendergast, D. (2010). Getting to know the Y generation. In Benckendorff, P., Moscardo G. & Pendergast, D. (Eds.). Tourism and generation Y. (pp. 1-15). Wallingford-UK: CAB International.
  • Posnick-Goodwin, S. (2010). Meet generation Z. California Educator, 14, 8-18.
  • Reeves, T. C. & Oh, E. J. (2007). Generation Differences and Educational Technology Research. In J. M. Spector, M. D. Merrill, J. J. G. van Merrienboer, & M. Driscoll (Eds.), Handbook of Research on Educational Communications and Technology (pp. 295-303). Mahwah: Lawrence Erlbaum Associates.
  • Roberts, J. A., & Manolis, C. (2000). Baby boomers and busters: An exploratory investigation of attitudes toward marketing, advertising and consumerism. Journal of Consumer Marketing, 17, 481-497.
  • Sarı, E. & Harta, G. (2018). Kuşakların Tüketim ve Satın Alma Davranışları Üzerine Bir Araştırma. Uluslararası Sosyal Araştırmalar Dergisi, 11(61), 967-980.
  • Seçkin, F. (2000). Türkiye’nin kuşak profili. Capital Dergisi, 12, 100-106.
  • Setiawan, B., Trisdyani, P. L. N., Adnyana, P. P., Adnyana, N. I., Wiweka, K. and Wulandani, R. H. (2018). The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta. Advances in Research, 17(2), 1-13.
  • Sisk, M. (2010). Web Banking: Dexia Gives Kids Their Own Bank; Brussels-Based Axion Features a ‘Youth Index’ and Streams Concerts in Banner Ads to Appeal to Teens and 20 Somethings without Turning Off Older Consumers, Bank Technology News, 23(4), 21.
  • Smith, K. T. (2011). Digital marketing strategies that Millennials find appealing, motivating, or just annoying. Journal of Strategic Marketing, 19, 489-499.
  • Smola, K. W. & Sutton, C. D. (2002). Generational differences: Revisiting generational work values for the new millennium. Journal of Organizational Behavior, 23, 363-382.
  • Solomon, M. R. (2014). Consumer behavior: Buying, having, and being. Englewood Cliffs, NJ: Prentice Hall.
  • Strauss, W. & Howe, N. (1991). Generations: The History of America's Future, 1584 to 2069. New York: William Morrow & Company.
  • Taş, H. Y., Demirdöğmez, M. & Küçükoğlu, M. (2017). Geleceğimiz olan Z kuşağının çalışma hayatına muhtemel etkileri. OPUS-Uluslararası Toplum Araştırmaları Dergisi, 7(13), 1031-1048.
  • Terzi, E. & Boylu, Y. (2019). Türkiye ve Dünya’da tersine mentorluk: Kuşaklar bazında farklılaşan iş değerleri ve gençlerin işten ayrılma niyeti açısından bir inceleme. İşletme Araştırmaları Dergisi, 11(4), 3283-3322.
  • Terzi, O. & Kızgın, Y. (2017). Mobil Pazarlama Uygulamalarının Y Kuşağı Açısından Değerlendirilmesi: Muğla İli Örneği. Sosyal ve Beşeri Bilimler Araştırmaları Dergisi, 19(40), 199-219.
  • Toröcsik, M., Szücs, K. & Kehl, D. (2014). How Generations Think: Research on Generation Z. Acta Universitatis Sapientiae, Communication, 1, 23-45.
  • Tulgan, B. & Martin, C. A. (2001). Managing generation Y: Global citizensborn in the late seventies and early eighties. Canada: Human Resource Development.
  • Williams, G. (2005). Using Multi-Generational Marketing to Target Donors. Nonprofit World, 23(5), 8-13.
  • Williams, K. C. & Page, R. A. (2011). Marketing to The Generations. Journal of Behavioral Studies in Business, 3(1), 37-53.
  • Wong, E. (2010). AARP’s Marketing Chief Pardo: ’50 Is the New 50’. Brandweek, 51(10), 31-31.
  • Woodside, A. G. & MacDonald, R. (1994). General system framework of customer choice processes of tourism services. In R. Gasser, & K. Weiermair (Eds.), Spoilt for choice. Austria: Kultur Verlag.
  • Yazıcıoğlu, Y. & Erdoğan, S. (2004). SPSS Uygulamalı Bilimsel Araştırma Yöntemleri. Ankara: Detay
  • Yeoman, I., Schanzel, H. & Smith, K. (2013). A Sclerosis of Demography. Journal of Vacation Marketing, 19(2), 91-103.
  • Yüksekbilgili, Z. (2013). Tüketici Karar Verme Tarzlarının Kuşaklara Göre Değerlendirilmesi. Elektronik Sosyal Bilimler Dergisi, 15(59), 1392-1402.
  • Zemke, R., Raines, C. & Filipczak, B. (2000). Generations at work: Managing the clash of veterans, boomers, xers, and nextersin your workplace. Toronto: AMACOM.
There are 59 citations in total.

Details

Primary Language English
Subjects Tourism (Other)
Journal Section Articles
Authors

Davut Karaman 0000-0001-9097-3460

Özge Aykın 0000-0001-7895-0338

Publication Date September 8, 2021
Submission Date July 16, 2021
Published in Issue Year 2021 Volume: 4 Issue: 2

Cite

APA Karaman, D., & Aykın, Ö. (2021). DETERMINING HOLIDAY PREFERENCES OF CONSUMERS WITHIN GENERATIONS. Journal of Tourism Intelligence and Smartness, 4(2), 186-200.