Araştırma Makalesi
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Investigation of Studies on Using of SWOT Analysis in Health Care

Yıl 2020, Cilt: 11 Sayı: 2, 218 - 228, 26.06.2020

Öz

Globally increasing competition and concern of survival have been the main challenges companies have to cope with. To overcome these challenges, managers had to use some strategic tools. One of these is the SWOT analysis, which allows enterprises to analyze and examination both their internal environment and their external environment at the same time. SWOT analysis has been widely used in the health care services sector, which has recently faced new challenges. In this study that aims to research in detail the scientific articles published in the SWOT analysis on health care services and to examine how the changes have changed over time relatively, the data have been obtained from the Web of Science academic database. As a result of the analysis carried out in the light of the data obtained, it has been seen that the studies on SWOT analysis in health care services have been published mostly between the years 2011-2015 and they are in the qualitative research type. Though the agecy of this study, which includes important informations to guide health care managers in various fields, it has been thought that further use of SWOT analysis in health care services.will be lead.

Kaynakça

  • Assis, M. C., Gomes, V. A., Balista, W. C., & Freitas, R. R. (2017). Use of performance indicators to assess the solid waste management of health services. Anais da Academia Brasileira de Ciências, 89(3), 2445-2460.Aslan, I., Çınar, O., & Özen, Ü. (2014). Developing strategies for the future of healthcare in Turkey by benchmarking and SWOT analysis. Procedia-Social and Behavioral Sciences, 150, 230-240.Boaden, R., Marchington, M., Hyde, P., Sparrow, P., Pass, S., Carroll, M., & Cortvriendet, P. (2008). Improving Health Through Human Resource Management: The Process of Engagement and Alignment. London: Chartered Institute of Personnel and Development.Casselman, J., Onopa, N., & Khansa, L. (2017). Wearable Healthcare: Lessons from the Past and A Peek into the Future. Telematics and Informatics, 34(7), 1011-1023. doi: http://dx.doi.org/10.1016/j.tele.2017.04.011.Clark, D.N. (1997). Strategic Management Tool Usage: A Comparative Study. Strategic Change, 6, 417-427.Demirbağ, O., & Ünlü, R. (2019). Sessiz devriminyansımaları: metin madenciliği ile Türkiye büyükşehir ve il belediyelerinin GZFT (SWOT) analizlerinin büyük resmi. Gümüşhane Üniversitesi Sosyal Bilimler Enstitüsü Elektronik Dergisi, 10(Ek sayı), 191-210.Erbayraktar B, Aydın B, Ecevit MC, & Tunçok Y. (2017). Clinical Research Infrastructure in Turkey: a Pilot Strengths, Weaknesses, Opportunities, Threats Analysis. J Basic Clin Health Sci, 2: 47-52.Evans, N., Campbell, D., & Stonehouse, G. (2003). Strategic Management for Travel and Tourism. Burlington: Butterworth-Heinemann.Gretzky, W. (2010). Strategic Planning and Swot Analysis. (ed.) Harrison, J.P. (2010). Essentials of Strategic Planning in Healthcare. Chicago: Health Administration Press.Ghinolfi, D., El Baz, H. G., Borgonovi, E., Radwan, A., Laurence, O., Sayed, H. A., Filipponi, F., et al. (2014). A model for southern mediterranean research institute self-assessment: A SWOT analysis-based approach to promote capacity building at Theodor Bilharz Research Institute in Cairo (Egypt). Arab Journal of Gastroenterology, 15(3-4), 92-97.Gibis, B., Artiles, J., Corabian, P., Meiesaar, K., Koppel, A., Jacobs, P., Menon, D., et al. (2001). Application of strengths, weaknesses, opportunities and threats analysis in the development of a health technology assessment program. Health Policy, 58(1), 27-35.Grant, R.M. & Fuller, C.B. (2004). A Knowledge Accessing Theory of Strategic Alliances. Journal of Management Studies, 41(1), 61-84.Harvey, N. & Holmes, C.A. (2012). Nominal group technique: An effective method for obtaining group consensus. International Journal of Nursing Practice, 18, 188–194.Hurst, J. (2000). Challenges for health systems in Member Countries of the Organisation for Economic Co-operation and Development. Bulletin of the World Health Organization, 78(6), 751-760.Kahveci, R., & Meads, C. (2008). Analysis of strengths, weaknesses, opportunities, and threats in the development of a health technology assessment program in Turkey. International Journal of Technology Assessment in Health Care, 24(2), 235-240.Kotler, P., Shalowitz, J., & Stevens, R. J. (2008). Strategic marketing for health care organizations: building a customer-driven health system. San Francisco: John Wiley & Sons. Lamberts, E. J., Bouvy, M. L., & van Hulten, R. P. (2010). The role of the community pharmacist in fulfilling information needs of patients starting oral antidiabetics. Research in Social and Administrative Pharmacy, 6(4), 354-364.Li, K., Rollins, J., & Yan, E. (2018). Web of Science use in published research and review papers 1997–2017: a selective, dynamic, cross-domain, content-based analysis. Scientometrics, 115(1), 1-20.Liu, X.; Zhan, F. B.; Hong, S.; Niu, B. & Liu, Y. (2013). Replies to Comments on a Bibliometric Study of Earthquake Research 1900–2010. Scientometrics, 96(3): 933-936.McCracken, G. (1988). The Long Interview, London: Sage Publications, Mohsen, M. A., Fu, H. Z., & Ho, Y. S. (2017). A bibliometric analysis of linguistics publications in the Web of Science. Journal of Scientometric Research, 6(2), 109-118.Muller, M., Bezuidenhout, M., & Jooste, K. (2008). Healthcare service management. Cape Town: Juta and Co Ltd. Nawaz, R., Ali Khan, S., & Khan, G. S. (2015). SWOT Analysis of District Health Information System In Khyber Pakhtunkhwa. Gomal Journal of Medical Sciences, 13(2).Ng, G.K., Leung, G.K.K., Johnston, J.M., & Cowling, B.J. (2013). Factors Affecting implementation of Accreditation Programmes and The Impact of the Accreditation Process on Quality Improvement in Hospitals: A Swot Analysis. Hong Kong Med. J., 19,434-46. Nickols, F. (2011). Strategy, strategic management, strategic planning and strategic thinking. Distance Consulting LLC, 1-8. OECD (2017). Health at a Glance 2017: OECD Indicators, Paris: OECD Publishing. http://dx.doi.org/10.1787/health_glance-2017-en.Özalp İ., Besler S. & Oruç İ. (2012) İşletmelerde yöneticilerin stratejik araç algısı ve kullanım amaçları. Anadolu Üniversitesi Sosyal Bilimler Dergisi, 12(2), 123-136. Pai, M.Y., Chu, H.C., Wang, S.C., & Chen, Y.M. (2013). Ontology-based SWOT Analysis Method for Electronic Word-of-Mouth. Knowledge-Based Systems, 50,134–150.Potter, M., Gordon, S., & Hamer, P. (2004). The nominal group technique: a useful consensus methodology in physiotherapy research. New Zealand Journal of Physiotherapy, 32, 126-130.Schmidt, M. (2018). Frequent visitors at the psychiatric emergency room–A literature review. Psychiatric Quarterly, 1-22.Schulz, R., & Johnson, C.A. (2003). Management of Hospitals and Health Services. Washington: Beard Books. Stenfors S. & Tanner L. (2007). Evaluating Strategy Tools Through Activity Lens. Finland: Helsinki School of Economics. Suri, H. (2011). Purposeful Sampling in Qualitative Research Synthesis. Qualitative Research Journal, 11(2), 63-75, https://doi.org/10.3316/QRJ1102063.Swayne, L.E., Duncan, W.J., & Ginter, P.M. (2006). Strategic Management of Health Care Organization. London: Blackwell Publishing. Tekin, H. H., & Tekin, H. (2006). Nitel araştırma yönteminin bir veri toplama tekniği olarak derinlemesine görüşme. Sosyoloji Dergisi, 3(13), 101-116.Uğurluoğlu, Ö., Öztunç, B., Demir, İ. B. & Ürek, D. (2015). Swot analizinin sağlık kurumlarında uygulanması: ev idaresi örneği. ISGUC The Journal of Industrial Relations and Human Resources, 17(4), 193-214.Wijngaarden, J.D.H., Scholten, G.R.M., & Wijk, K.P. (2012). Strategic analysis for health care organizations: the suitability of the SWOT-Analysis. International Journal of Health Planning and Management, 27, 34–49.Yang, L.; Chen, Z.; Liu, T.; Gong, Z.; Yu, Y. & Wang, J. (2013). Global trends of solid waste research from 1997 to 2011 by using bibliometric analysis. Scientometrics, 96(1): 133-146.Yıldırım, A., & Şimşek, H. (2005). Sosyal Bilimlerde Nitel Araştırma Yöntemleri. Ankara: Seçkin Yayıncılık.

Sağlık Hizmetlerinde SWOT Analizi’nin Kullanımı Üzerine Yürütülen Çalışmaların İncelenmesi

Yıl 2020, Cilt: 11 Sayı: 2, 218 - 228, 26.06.2020

Öz

Küresel anlamda artan rekabet ve hayatta kalabilme endişesi işletmelerin baş etmek zorunda kaldıkları temel zorluklar olmuştur. Bu zorlukların aşılması adına yöneticiler birtakım stratejik araçlar kullanmak durumunda kalmışlardır. Bunlardan biri de işletmelere hem iç çevrelerini hem de dış çevrelerini aynı anda inceleme ve analiz etme fırsatı sunan SWOT analizidir. SWOT analizi, son yıllarda yeni zorluklarla karşılaşan sağlık hizmetleri sektöründe de yaygın bir şekilde kullanılmaya başlamıştır. Sağlık hizmetlerinde SWOT analizi konusunda yayımlanan bilimsel makalelerin detaylı olarak araştırılmasını ve zamanla nasıl bir değişim sergilediğinin karşılaştırmalı olarak incelenmesini amaç edinen bu çalışmada veriler Web of Science akademik veri tabanından elde edilmiştir. Ulaşılan veriler ışığında gerçekleştirilen analiz sonucunda, sağlık hizmetlerinde SWOT analizi konusunda yapılan çalışmaların 2011-2015 yılları arasında daha fazla yayımlandığı ve daha çok nitel araştırma türünde olduğu görülmüştür. Sağlık hizmetleri yöneticilerine çeşitli alanlarda rehberlik edecek önemli bilgilerin yer aldığı bu çalışma sayesinde SWOT analizinin sağlık hizmetlerinde daha fazla kullanımının önünün açılacağı düşünülmektedir.

Kaynakça

  • Assis, M. C., Gomes, V. A., Balista, W. C., & Freitas, R. R. (2017). Use of performance indicators to assess the solid waste management of health services. Anais da Academia Brasileira de Ciências, 89(3), 2445-2460.Aslan, I., Çınar, O., & Özen, Ü. (2014). Developing strategies for the future of healthcare in Turkey by benchmarking and SWOT analysis. Procedia-Social and Behavioral Sciences, 150, 230-240.Boaden, R., Marchington, M., Hyde, P., Sparrow, P., Pass, S., Carroll, M., & Cortvriendet, P. (2008). Improving Health Through Human Resource Management: The Process of Engagement and Alignment. London: Chartered Institute of Personnel and Development.Casselman, J., Onopa, N., & Khansa, L. (2017). Wearable Healthcare: Lessons from the Past and A Peek into the Future. Telematics and Informatics, 34(7), 1011-1023. doi: http://dx.doi.org/10.1016/j.tele.2017.04.011.Clark, D.N. (1997). Strategic Management Tool Usage: A Comparative Study. Strategic Change, 6, 417-427.Demirbağ, O., & Ünlü, R. (2019). Sessiz devriminyansımaları: metin madenciliği ile Türkiye büyükşehir ve il belediyelerinin GZFT (SWOT) analizlerinin büyük resmi. Gümüşhane Üniversitesi Sosyal Bilimler Enstitüsü Elektronik Dergisi, 10(Ek sayı), 191-210.Erbayraktar B, Aydın B, Ecevit MC, & Tunçok Y. (2017). Clinical Research Infrastructure in Turkey: a Pilot Strengths, Weaknesses, Opportunities, Threats Analysis. J Basic Clin Health Sci, 2: 47-52.Evans, N., Campbell, D., & Stonehouse, G. (2003). Strategic Management for Travel and Tourism. Burlington: Butterworth-Heinemann.Gretzky, W. (2010). Strategic Planning and Swot Analysis. (ed.) Harrison, J.P. (2010). Essentials of Strategic Planning in Healthcare. Chicago: Health Administration Press.Ghinolfi, D., El Baz, H. G., Borgonovi, E., Radwan, A., Laurence, O., Sayed, H. A., Filipponi, F., et al. (2014). A model for southern mediterranean research institute self-assessment: A SWOT analysis-based approach to promote capacity building at Theodor Bilharz Research Institute in Cairo (Egypt). Arab Journal of Gastroenterology, 15(3-4), 92-97.Gibis, B., Artiles, J., Corabian, P., Meiesaar, K., Koppel, A., Jacobs, P., Menon, D., et al. (2001). Application of strengths, weaknesses, opportunities and threats analysis in the development of a health technology assessment program. Health Policy, 58(1), 27-35.Grant, R.M. & Fuller, C.B. (2004). A Knowledge Accessing Theory of Strategic Alliances. Journal of Management Studies, 41(1), 61-84.Harvey, N. & Holmes, C.A. (2012). Nominal group technique: An effective method for obtaining group consensus. International Journal of Nursing Practice, 18, 188–194.Hurst, J. (2000). Challenges for health systems in Member Countries of the Organisation for Economic Co-operation and Development. Bulletin of the World Health Organization, 78(6), 751-760.Kahveci, R., & Meads, C. (2008). Analysis of strengths, weaknesses, opportunities, and threats in the development of a health technology assessment program in Turkey. International Journal of Technology Assessment in Health Care, 24(2), 235-240.Kotler, P., Shalowitz, J., & Stevens, R. J. (2008). Strategic marketing for health care organizations: building a customer-driven health system. San Francisco: John Wiley & Sons. Lamberts, E. J., Bouvy, M. L., & van Hulten, R. P. (2010). The role of the community pharmacist in fulfilling information needs of patients starting oral antidiabetics. Research in Social and Administrative Pharmacy, 6(4), 354-364.Li, K., Rollins, J., & Yan, E. (2018). Web of Science use in published research and review papers 1997–2017: a selective, dynamic, cross-domain, content-based analysis. Scientometrics, 115(1), 1-20.Liu, X.; Zhan, F. B.; Hong, S.; Niu, B. & Liu, Y. (2013). Replies to Comments on a Bibliometric Study of Earthquake Research 1900–2010. Scientometrics, 96(3): 933-936.McCracken, G. (1988). The Long Interview, London: Sage Publications, Mohsen, M. A., Fu, H. Z., & Ho, Y. S. (2017). A bibliometric analysis of linguistics publications in the Web of Science. Journal of Scientometric Research, 6(2), 109-118.Muller, M., Bezuidenhout, M., & Jooste, K. (2008). Healthcare service management. Cape Town: Juta and Co Ltd. Nawaz, R., Ali Khan, S., & Khan, G. S. (2015). SWOT Analysis of District Health Information System In Khyber Pakhtunkhwa. Gomal Journal of Medical Sciences, 13(2).Ng, G.K., Leung, G.K.K., Johnston, J.M., & Cowling, B.J. (2013). Factors Affecting implementation of Accreditation Programmes and The Impact of the Accreditation Process on Quality Improvement in Hospitals: A Swot Analysis. Hong Kong Med. J., 19,434-46. Nickols, F. (2011). Strategy, strategic management, strategic planning and strategic thinking. Distance Consulting LLC, 1-8. OECD (2017). Health at a Glance 2017: OECD Indicators, Paris: OECD Publishing. http://dx.doi.org/10.1787/health_glance-2017-en.Özalp İ., Besler S. & Oruç İ. (2012) İşletmelerde yöneticilerin stratejik araç algısı ve kullanım amaçları. Anadolu Üniversitesi Sosyal Bilimler Dergisi, 12(2), 123-136. Pai, M.Y., Chu, H.C., Wang, S.C., & Chen, Y.M. (2013). Ontology-based SWOT Analysis Method for Electronic Word-of-Mouth. Knowledge-Based Systems, 50,134–150.Potter, M., Gordon, S., & Hamer, P. (2004). The nominal group technique: a useful consensus methodology in physiotherapy research. New Zealand Journal of Physiotherapy, 32, 126-130.Schmidt, M. (2018). Frequent visitors at the psychiatric emergency room–A literature review. Psychiatric Quarterly, 1-22.Schulz, R., & Johnson, C.A. (2003). Management of Hospitals and Health Services. Washington: Beard Books. Stenfors S. & Tanner L. (2007). Evaluating Strategy Tools Through Activity Lens. Finland: Helsinki School of Economics. Suri, H. (2011). Purposeful Sampling in Qualitative Research Synthesis. Qualitative Research Journal, 11(2), 63-75, https://doi.org/10.3316/QRJ1102063.Swayne, L.E., Duncan, W.J., & Ginter, P.M. (2006). Strategic Management of Health Care Organization. London: Blackwell Publishing. Tekin, H. H., & Tekin, H. (2006). Nitel araştırma yönteminin bir veri toplama tekniği olarak derinlemesine görüşme. Sosyoloji Dergisi, 3(13), 101-116.Uğurluoğlu, Ö., Öztunç, B., Demir, İ. B. & Ürek, D. (2015). Swot analizinin sağlık kurumlarında uygulanması: ev idaresi örneği. ISGUC The Journal of Industrial Relations and Human Resources, 17(4), 193-214.Wijngaarden, J.D.H., Scholten, G.R.M., & Wijk, K.P. (2012). Strategic analysis for health care organizations: the suitability of the SWOT-Analysis. International Journal of Health Planning and Management, 27, 34–49.Yang, L.; Chen, Z.; Liu, T.; Gong, Z.; Yu, Y. & Wang, J. (2013). Global trends of solid waste research from 1997 to 2011 by using bibliometric analysis. Scientometrics, 96(1): 133-146.Yıldırım, A., & Şimşek, H. (2005). Sosyal Bilimlerde Nitel Araştırma Yöntemleri. Ankara: Seçkin Yayıncılık.
Toplam 1 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Bölüm Makaleler
Yazarlar

Yasin Çilhoroz 0000-0002-5171-7779

Özgür Uğurluoğlu Bu kişi benim 0000-0002-9453-9925

Yayımlanma Tarihi 26 Haziran 2020
Gönderilme Tarihi 13 Kasım 2019
Yayımlandığı Sayı Yıl 2020 Cilt: 11 Sayı: 2

Kaynak Göster

APA Çilhoroz, Y., & Uğurluoğlu, Ö. (2020). Sağlık Hizmetlerinde SWOT Analizi’nin Kullanımı Üzerine Yürütülen Çalışmaların İncelenmesi. Gümüşhane Üniversitesi Sosyal Bilimler Dergisi, 11(2), 218-228. https://doi.org/10.36362/gumus.646397